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Tech Tips

🧠 Google Ads CTR Secrets: How to Improve Click-Through Rate with Broad Match Keywords (2025 Guide)

Sneha Rao 24th October 2025 0 Comment

1️⃣ Introduction: Why CTR Still Matters in 2025 Even with AI-powered bidding and automated campaigns, CTR (Click-Through Rate) remains one of the most important metrics in Google Ads. It directly influences your Quality Score,...

Google’s Big Bet: The End of Keywords and the Rise of Conversation

Ankit Tiwari 21st September 2025 0 Comment

For over 25 years, Google’s business model has been a simple, yet incredibly powerful one. It’s a model that turned the company into one of the most dominant forces in the world, generating over...

🚀 August SEO & Digital Marketing Recap: All the Big Changes, Rollouts, and What To Do Next

Mark Sullivan 5th September 2025 0 Comment

Staying updated in digital marketing was already a full-time job—then AI poured rocket fuel on the fire. Now every week brings a fresh launch, a UI overhaul, or a policy tweak that quietly shifts...