You’ve created a website—but now comes the real challenge: making it visible online. That means Search Engine Optimization (SEO). But what if you’re not sure where to begin? If you’re confused about how to start SEO for your website, this article will walk you through everything from scratch—step-by-step, with practical tools and AI help using ChatGPT.
Whether you own a blog, a business site, or an e-commerce platform, this guide will help you build a comprehensive SEO strategy using AI tools and free software resources.
What Is SEO and Why Is It Important?
SEO (Search Engine Optimization) is the process of improving your website’s visibility on search engines like Google. The goal is to appear at the top of search results whenever someone searches for a keyword related to your business.
In simple terms: if someone types in a search query relevant to your website, you want your site to appear on the first page—ideally, at the top.
SEO involves several areas:
- Keyword Research
- On-Page Optimization
- Technical SEO
- Off-Page SEO
- Content Strategy
- Backlink Building
Without a strategy, doing SEO is like going on a trip without GPS—you won’t know where you’re headed or how to get there.
Step 1: Audit Your Website Using SEO Optimizer
Before you begin SEO, the first step is to analyze your current website and find out what’s working and what’s not.
We recommend using the free tool: SEO Optimer.
Here’s how to get started:
- Visit SEO Optimer.
- Paste your website’s home page URL.
- Run a site audit.
This tool will scan your website and generate a free SEO report highlighting problems and opportunities under categories like:
- On-page issues
- Technical errors
- Page speed
- Meta tags
- Social links
✅ No login or payment is needed, making this tool very beginner-friendly.
Step 2: Feed Website Data into ChatGPT
Now that you have your SEO audit report, you can upload it to ChatGPT for further analysis.
Here’s a hack:
- Press
Ctrl + Pon your browser. - Choose Print to PDF to save the SEO audit.
- Open ChatGPT.
- Upload the PDF and provide a detailed prompt like:
I will provide you a detailed SEO analysis of my website. You have to help me with the following: - Keyword Research - On-page SEO strategy - Technical SEO (in order of priority) - Content ideas - Content gap analysis - Backlink strategy
Additionally, give some context:
- Website name
- Industry or niche
- Target keywords or services
This helps ChatGPT provide customized and relevant suggestions.
Step 3: Conduct Keyword Research with ChatGPT
Start with a seed keyword, which is your main service or offering. For example:
Seed Keyword: “Interior Designing in Mumbai”
Use a prompt like:
Identify 30 long-tail keywords that potential customers might use when looking for answers around "Interior Designing in Mumbai".
ChatGPT will give you a categorized list such as:
- “Best modular kitchen designs in Mumbai”
- “Affordable home interior designers near me”
- “Small apartment interior design ideas”
Focus on long-tail, conversational, and answer-based keywords, as they help you rank in both:
- Google Search
- AI Overviews (Search Generative Experience)
Next, ask:
Choose the top 10 keywords from the list that will help me rank in both AI overview and Google search. Also provide reasons.
This helps in narrowing down highly relevant and effective keywords.
Step 4: Develop On-Page, Technical, and Off-Page SEO Strategy
With the keywords ready, proceed to create your full SEO strategy with ChatGPT:
✅ On-Page SEO
Prompt ChatGPT for help with:
- Page titles and meta descriptions
- Header tags structure (H1, H2, H3)
- Image alt text
- Internal linking strategy
✅ Technical SEO
Ask ChatGPT to prioritize technical issues found in your audit:
- Page speed optimization
- Mobile-friendliness
- Schema markup
- Sitemap and robots.txt configuration
Example prompt:
Create a prioritized list of technical SEO fixes for my website based on the uploaded SEO audit.
✅ Off-Page SEO & Backlinks
Request ideas for:
- Backlink opportunities
- Guest posting platforms
- Local citations (especially for local businesses)
Step 5: Content Planning and Gap Analysis
ChatGPT can also help generate:
- Blog topic ideas
- Frequently asked questions (FAQs)
- Content gap analysis based on competitors
Prompt example:
Suggest 10 blog content ideas to target long-tail keywords around interior design services in Mumbai.
You can also paste your competitor’s sitemap or blog titles into ChatGPT to identify missing content areas on your site.
Bonus: Learn Digital Marketing Practically
If you’re serious about becoming a digital marketing expert, consider enrolling in WS Cube Tech’s Digital Marketing Mentorship Program.
In just 20 weeks, this program covers:
- Website creation
- SEO
- Content marketing
- Social media marketing
- Influencer marketing
- AI-based marketing tools
- Marketing automation
You also get:
- 20+ live projects
- Resume building
- LinkedIn profile optimization
- Interview preparation
- Mock tests and portfolio building
Upon completion, you’ll receive an industry-recognized certification.
To know more, fill out this form or check out their official website: wscubetech.com
Conclusion
SEO can seem overwhelming—but with AI tools like ChatGPT and free platforms like SEO Optimer, you can build a powerful SEO strategy even as a beginner. From keyword research to content planning, ChatGPT can assist you every step of the way.
So stop guessing, start optimizing!
Tags:
SEO strategy, ChatGPT for SEO, free SEO tools, digital marketing tips, website optimization, keyword research, long tail keywords, SEO for beginners, SEO Optimer tool, how to use ChatGPT for SEO
Hashtags:
#SEO #ChatGPT #KeywordResearch #DigitalMarketing #AIforMarketing #WebsiteOptimization #LongTailKeywords #OnPageSEO #TechnicalSEO #Backlinks #SEOtips
Disclaimer:
This article is for educational purposes only. Results may vary depending on your website niche, competition, and implementation. Always ensure you follow Google’s SEO guidelines and avoid black-hat tactics.
